Digital Marketing Strategy for Photographers with Bertrand van der Berg

Bertrand van der Berg will share how to get more inquiries for your photography-based business. We will focus on proven growth strategies for your business as well as trends to avoid this year when marketing your business. We cover international best practices to grow your digital influence and help build a brand around your photography business.

The presentation will cover the following topics:
- Digital marketing overview.
- Strategy vs Tactics.
- Know your audience.
- Portfolio tips.

 Biography:

 Bertrand is a published and award-winning professional photographer and digital marketing professional. He owns a photography business as well as a marketing agency. He specializes in editorial, street, fashion, beauty, commercial, and event photography, as well as online marketing. He spent most of his working career in South Africa and Europe, but I have relocated to Tulsa, Oklahoma, in 2022.

His published photographs include editorial, commercial, and fashion images published by the likes of The Sunday Times, Channel24, Sunday Independent, IOL, Media24, GoDaddy, Johannesburg InYourPocket, DKNY, and Dior.

Since 2012 he has owned a digital marketing agency and has rolled out marketing campaigns, new websites, and e-commerce websites for many local and international businesses.